Has your firm had success using Pinterest? Either to bump web traffic or create buzz around a new project?
I've read studies that claim it's one of the largest traffic referral engines. I can absolutely see how it can benefit purveyors of, say, crocheted owl patterns or "man-pleasing" pot roast recipes, but I'd love to see how real live architects are using--or not using--the site.
Is it part of your social media strategy or one more time-waster? Never heard of it or addicted already?
For reference, here's the AIA pinboard:
http://pinterest.com/aianational/ -------------------------------------------
Ann Harris
The American Institute of Architects
Washington DC
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